Coca-Cola owns and markets four of the world’s top five sparkling non-alcoholic beverages: Coca-Cola, Diet Coke, Fanta and Sprite. It makes and distributes its beverages through company-owned or controlled bottling plants and distributors but also contracts independent bottling partners, wholesalers, and retailers. This structure makes up the world’s largest beverage distribution system.
The following list presents notable Coca-Cola subsidiaries, brands and products:
Coca-Cola (Coke) is one of the most popular soft drinks in history and one of the most recognizable brands around the world. According to the company, more than 90 percent of people recognize the red and white logo. The iconic soda was invented by an Atlanta pharmacist in 1886.
Diet Coke hit shelves in 1982 as is a sugar and calorie-free version of the company’s namesake brand. It’s available in more than 150 markets globally. Fun fact: In some countries, Diet Coke is known as Coca-Cola Light.
Coca-Cola Zero Sugar is another sugar-free alternative to the iconic drink. It launched in 2005 and became the company’s most successful new product launch since Diet Coke debuted nearly two decades earlier.
Who knew? The company branded it as a low-calorie option “for younger males” who wanted “real Coca-Cola taste with zero calories and a brand they could call their own.”
Fun fact: In the early 1940s, Coca-Cola introduced a an elf-like cartoon mascot its magazine advertising. The “Sprite Boy” was no longer in use by the time the company introduced Sprite in 1961.
Fanta, a fruit-flavored soda, was introduced in 1940, making it the company’s second-oldest brand – it’s consumed more than 130 million times a day around the world. It comes in a dozens of flavors, some only available in certain parts of the world, including orange lemon, peach, mango, passion fruit, and cherry. It’s most popular flavor is orange.
Fun fact: In Australia, you can find a Fanta flavor called Sour Tingle.
Some of Coca-Cola’s water brands include:
Ciel is a purified bottled water brand, has been around for more than 20 years. In French, Ciel means “sky.”
Smartwater was purchased as part of Coca-Cola’s 2007 acquisition of Glacéau for more than $4 billion. It is the best-selling premium water brand in the U.S. The actress Jennifer Aniston has endorsed the product, appearing in many of its ad campaigns.
Some of the juice brands owned by Coca-Cola include:
Minute Maid juice has been around for more than 60 years. Its acquisition marked Coca-Cola’s first venture outside of soft drinks. Though it’s mostly recognized for its orange juice, Minute Maid comes in more than 100 different varieties, including apple juice and fizzy lemonade.
Del Valle is another line of juice drinks, is one of Coca-Cola’s billion-dollar brands. If you haven’t seen it, it’s because it’s available mainly in Latin American markets such as Mexico, Colombia, Venezuela, and Brazil.
Some of the energy and non-soda brands Coca-Cola owns include:
Powerade is an electrolyte-enhanced sports drink with annual revenues of $1 billion. It was introduced in the late 1980s as a competitor to Gatorade. According to Bloomberg, Powerade and Gatorade account for more than 90 percent of the U.S. sports-drink market.
Vitaminwater is a nutrient-enhanced water beverage available in a variety of flavors. In addition to Smartwater, Coca-Cola also acquired this brand in 2007 as part of its $4.1 billion takeover of Glacéau. The actor Aaron Paul, best known from the television drama “Breaking Bad,” recently partnered with the brand in a new ad campaign.
Some of the tea drinks brands Coca-Cola owns include:
In 2008, Coca-Cola bought a 40 percent stake in organic beverage maker Honest Tea for $43 million and bought out the rest of the company in 2011. Its founders say they came up with the idea because they found most bottled sodas and iced teas too sweet. Today, Honest Tea can be found in more than 100,000 stores.
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